Press releases

‘Interconnect Birmingham – Vision for a Walkable City’ is a detailed piece of work presenting a future for the city that marks a return to the cutting edge of urban design in its streets and spaces, creating a visitor and resident experience reflecting the vision for Birmingham.

Marketing Birmingham has managed this piece of work for Birmingham City Council’s ‘Big City Plan’, with partners Centro and AWM, along with the involvement of many other contributors including urban design experts City ID.

The scope of the vision document is broad, encompassing many aspects which will improve pedestrians’ experience of the city, from streetscape to open spaces, urban structure to sightlines and street furniture to wayfinding. The first phase of work will focus on improving orientation with improved street mapping and interpretation to help people locate their destination and create better mental maps of the city. It will help them to link different areas of the city and integrate their journeys, encouraging them to explore further afield, resulting in more time spent in the city and increased economic value for Birmingham.

For further information, please contact Becky Frall, Policy & Research Manager at Marketing Birmingham.