City News

Are you known for your great sense of fashion? Are you always seen in this season’s must have trends and do you consider yourself as Birmingham’s most fashionable resident? If this sounds like you, then The Pallasades Shopping Centre wants to hear from you as part of its search for The Pallasades People.

To celebrate 25 years of London Fashion Week (taking place 14-19th September), The Pallasades is looking to highlight British fashion at its best by finding Birmingham’s own Fashionista.

Jonathan Cheetham, general manager for The Pallasades, states: “Birmingham is renowned for being multi-cultural and diverse and we want to celebrate this by showcasing what the city has to offer to the fashion world.

“If you think you’ve got the edge and you’d like to be part of an exclusive fashion shoot, choosing items from our great range of chain and independent fashion stores, then we want to hear from you.”

The Pallasades marketing manager Jo Blythin and general manager Jonathan Cheetham search for the Fashionista

If you know your Matthew Williamson from your Vivienne Westwood, then this is the competition for you. Those interested can enter via The Pallasades Shopping Centre Facebook page, found at www.companies.to/thepallasades or take your entry to the Customer Services desk situated in The Pallasades. Alternatively email your entry to thepallasades@golleyslater.co.uk

“Birmingham is full of creative and stylish people and I’m looking forward to being part of the process to find our most fashionable resident!” concludes Jonathan.

Entrants will be asked to state, in no more than 200 words, why they are Birmingham’s most fashionable resident stating why they should be crowned the Shopping Centre’s Fashionista and a picture of the entrant should also be included of you in your most fashionable outfit. The competition will close on 2nd October, with the winner being announced in due course, so don’t miss out!

The winner will need to be available for an appearance at The Pallasades to announce their Fashionista status and will be asked to attend a fashion shoot on Monday 19th October, selecting clothes and accessories from The Pallasades clothing stores in due course.